MirrorBOX by Destination Toronto

Powered by state-of-the-art projection mapping, surround sound, and multimedia storytelling, the MirrorBOX™ fused technology and creativity to deliver a dynamic brand activation that celebrated Toronto’s rich culture, diversity, and urban energy. From iconic landmarks to its thriving culinary and arts scenes, the experience was a bold and interactive invitation to explore everything the city has to offer. As visitors stepped into the MirrorBOX™, they were immersed in a carefully choreographed sequence of visuals, reflections, and spatial soundscapes—creating a multi-sensory journey that left a lasting impression. The installation not only highlighted Toronto’s evolution as a top-tier destination for travel, meetings, and business, but also reinforced its reputation for innovation, inclusivity, and bold experiences.This activation continues to push the boundaries of destination marketing, transforming how cities connect with international audiences and showcase their unique identity through immersive storytelling.

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Mirrorbox Named Best Activation for the Second Consecutive Year in Las Vegas

In a city known for its dazzling entertainment and high-impact experiences, standing out is no easy feat. Yet, for the second year in a row, Mirrorbox by NewMedia Creative Technology Studio was voted Best Activation of the Fair—a remarkable achievement in the heart of Las Vegas.

This award-winning immersive installation continues to captivate audiences and industry professionals alike, pushing the boundaries of interactive design, digital art, and creative technology. With its bold visuals, mirror-infused architecture, and unforgettable sensory impact, Mirrorbox proves that innovation and emotional storytelling can still surprise—even in a city that has seen it all.

Discover why Mirrorbox is setting new standards in event activations, immersive experiences, and brand storytelling.

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